Caring about where fish is sourced from has meant The Elite Fish and Chip Company has landed an important sustainability mark.

All three of our restaurants and takeaways have gained Marine Stewardship Council (MSC) chain of custody certification. This means we can serve fish from fisheries that have been MSC certified as sustainable and well-managed.

Our restaurants in Lincoln, Ruskington and Sleaford now have the recognizable blue MSC ecolabel on their menus, as Nigel Tindall, Operations Manager explained.

“We are all delighted to receive the MSC chain of custody certification,” he said. “This shows our staff and customers that we care where our fish comes from, and they know that we have full traceability.

“The MSC certification identifies us with worldwide businesses and organisations; the unmistakable logo is easy to recognise and it will help show people that even as a local family business we are part of an international caring family.

“We are proud to contribute to seafood sustainability by helping to ensure fish will be continued to be enjoyed for future generations. Look out for the blue fish ecolabel in all of our takeaways and restaurants."